Ken McArthur Talks to Seth Godin About Small Actions That Make a Difference

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in Articles and Thoughts,Book Reviews,Impact,Influence,Quick Notes

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Seth Godin Drinking His Own Purple Cow Results

Seth Godin is the author of ten books that have been bestsellers around the world and changed the way people think about marketing, change and work. His books have been translated into more than 20 languages, and his ebooks are among the most popular ever published.

If that wasn’t enough to keep him busy, he’s also the founder and CEO of Squidoo.com.

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His latest book LINCHPIN hit the top ten on Amazon the first day it was released and he personally impacts me every day with his latest blog post as the most influential business blogger in the world.

Almost daily, my friend Chris Moos and I talk about how Seth has nailed our life, both the challenges and opportunities.

Over the years Seth has taught us how to be remarkable, now he’s trying to make you indispensable.

There’s a new passion to his writing as Seth drives you beyond loving your work and into living your art.

Seth thinks that we all make a difference and he’s out to show you how you can be the essential building block of what ever you choose to be a part of.

“The lizard brain is the reason you’re afraid, the reason you don’t ship when you can. The lizard brain is the source of the resistance.”

Godin is as quotable as it gets and his “lizard brain” analogy is right on target, but what I really can lock into is what Seth has to say about what it truly means to be a valuable gift giver and how important it is in this day and age to become an artist.

Today I had the honor of interviewing Seth for my next book and I wanted to share two stories that he told for my new book to help me illustrate how small actions can make a big difference.  It was a gift Seth gave me without any expectation it would ever pay off for him.

Now I’d like to pass this gift onto you.

Enjoy Seth’s amazing stories!

Ken McArthur Talks To Seth Godin

And grab your copy of Linchpin!

All the best,

Ken McArthur

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  • I agree that almost all of Seth Godin’s books are best sellers, and I like the honesty in all of his books. For me that is one of the reasons why all of is book are really worth it.

  • Ken,

    Thanks for sharing. Just wanted to update you on my Godson (aged 18) whom I flew out to San Francisco from Georgia in January to live with me, because his mother had kicked him out of her house last year. I thought I would have my work cut out for me because he had been surviving in the streets by selling pot, and he drank and smoked.

    Within about 3 weeks, he was “saved” and accepted Jesus Christ as his personal savior. He is now playing guitar regularly and working his way through the Church’s “foundation” classes so that he can sing in the choir.
    (still looking for a job though):-).

    All my best,

    Roxie

  • “small actions can make a big difference” is what kept me in teaching for so many years. Very interesting to hear what Seth had to say on feedback.

    Thanks for the stories

    Al

  • KK

    I am really tickled you interviewed Seth…even more tickled you shared it with us! I happen to think you are both pretty awesome!

    Thanks Ken!

    KK

  • I am reminded of Seths great book, Tribes: We need You to Lead. I recently caught up with Richard Teare, who is the originator of GULL, the Global University of Lifelong Learning. GULL is bringing professional recognition to the life of community workers who are working with the disadvantaged in places such as Somalia, Haiti, Kenya, New Guinea and Jamaica. One of the community workers involved in gaining recognition for positive community contribution is the sole survivor of a University law class whose classroom was destroyed in the earthquake. He is now one of 500 young people working with GULL and World Vision to teach literacy to the thousands of tent children (who have no homes and no schools).
    http://www.gullonline.org

  • Hi Ken, I just listened to your Interview with Seth Godin, and He like you Ken is Very Awesome.

    A possible solution to Roxie’s Godson’s inability to find work is : Maybe she could Teach Him to do what She is doing on the Internet I.E. making money with Marketing, or whatever She does.

    Pray a lot for him and with Him. It may do wonders for him. I will Pray for Him myself. I wish Both of them all of the Luck in the World.

  • Elena Lapatina

    Hello Ken.

    You have raised a good topic. It is vitally important for older people.

    I have spent my life trying to make a career. I am a young out of college and an institute. I was hoping to break through and make a good career. But 13 years ago, when the policy of our state has changed, I lost my job and left behind life. I had to constantly look for different methods of earning money to feed his family. Wages are not issued for years.

    It was a very severe economic crisis When a person over 40 years, the work was very hard to find it was very difficult to survive in difficult economic conditions. Despite my education and extensive experience, I could not find a job, I was then 39 years old.

    For 10 years, my life changed in different ways. When the situation in the country a little better, I started working as an entrepreneur. I had to learn a new profession quickly .. Few years the financial situation was better. Then again 2 years ago the country embraced economic crisis. I was left without work.

    The state is not able to help each of us. Now I can not find a job in the specialty and education. In enterprises large reduction of the working people of specialists. I was again left out of life.

    I have a sick son. He has a serious illness. Looking for expensive medications and visits to hospitals, surveys and much more. I am now very difficult.

    We have accumulated many debts. We are experiencing financial difficulties. State does not help people who are in difficult situation.

    So I want to appeal to the younger generation, who for 25 years: “Never rely on the policy of the state, never rely on state aid.

    There can be various harsh economic situation in the country where the State would be unable to assist you. Achieve maximum personal well-being their own. Be predetermination. should always have a stockpile of wealth. Try to create a reserve of cash in the event of various economic disasters. His career should be done very quickly.

    Do not waste time. to provide for themselves are already at a young age. to accumulate material wealth. Invest in different reliable events, real estate, stocks, securities. That then in the event of an economic slowdown in the country you do not go without bread altogether.

    Budde alert. Accomplish all at a young age still have the strength and health. Youth passes quickly and lost power, too. Good luck our younger generation. Next to the active life! “Please Ken publish my letter to the youth of our senior lost generation.

    Yours Elena Lapatina.

  • I got interested on Seth Godin’s books upon reading your post Ken. I think he has written a lot about marketing strategies. I hope I can find more information about how the corporate web design of a business website goes hand in hand with an SEO for a better business promotion. I am looking for more knowledge and inspiration as an entrepreneur and I he can surely help.
    http://www.webbizideas.com/services/web-design/corporate.html

  • Hey Ken

    Seth is definitely an awesome guy. All those book, posting to his blog and being the CEO of squidoo all at the same time there mustn’t be enough hours in the day for the guy.

    Great Stuff

    Glyn

  • Thank you all for your kind words. Please do not forget that, from peace officers to lay witnesses, many folks have felt the heat of that seat in the trial (while some caved to their own biases and fear) and have chosen the truth.

  • How lucky are you for having the chance to meet him… I agree with Seth that we are capable of making change, however maybe we are just afraid to take risk…I guess we should have to try, and if we fail, I think it is worth a try..

  • Yes all of Seth Godin’s books are best sellers because every word in his books come from the heart and what comes from the heart reach the heart.

  • Seth Godin’s books are awesome! I recently read Linchpin and I really liked it. He really challenged me and I feel like I am making a lot of changes as the result of his book.

  • Thank you for sharing this great gift with us.. You are very lucky to meet a person like him.. I love what he said that “if you want to do nothing it still has an impact to the world”.. “small actions make a difference”.. Like a stone thrown on water made a ripple on it:)

  • Hi Ken,

    Although I just have read one of Seth’s book, I must agree that those books were awesome. No wonder they hit the chart. As for what I’ve learned from him, ” it’s safer to be risky”. Try new things, explore and discover.

    Eka,

  • One of the community workers involved in gaining recognition for positive community contribution is the sole survivor of a University law class whose classroom was destroyed in the earthquake. He is now one of 500 young people working with GULL and World Vision to teach literacy to the thousands of tent children (who have no homes and no schools).Thanks

  • Thanks a lot for the post and your kindness..

  • I recently caught up with Richard Teare, who is the originator of GULL, the Global University of Lifelong Learning.thanks..

  • I came across this post and got really excited that Seth Godin was going to be doing another online seminar, and clicked through to the link to find out it was the one that already happened…It’s cool that you got your community a discount though!

  • I’m a independent Photographer and I couldn’t find a very good way to market my photography online But with stock you lose so much money. I’m now looking into designing some tools photographers can use to help market their work. Bringing customers to photographers, proofing tools online and etc. Just want to know how much interest there is and see if anyone has some ideas to help. It’s all about Photographers helping photographers. Thanks in advance.

  • I must agree that those books were awesome. No wonder they hit the chart. As for what I’ve learned from him, ” it’s safer to be risky”.

  • I agree that almost all of Seth Godin’s books are best sellers, and I like the honesty in all of his books.

  • I think its very nice blog..

  • One of the community workers involved in gaining recognition for positive community contribution is the sole survivor of a University law class whose classroom was destroyed in the earthquake.

  • He is now one of 500 young people working with GULL and World Vision to teach literacy to the thousands of tent children (who have no homes and no schools).Thanks

  • I couldn’t find a very good way to market my photography online But with stock you lose so much money. I’m now looking into designing some tools photographers can use to help market their work. Bringing customers to photographers, proofing tools online and etc. Just want to know how much interest there is and see if anyone has some ideas to help. It’s all about Photographers helping photographers.

  • A possible solution to Roxie’s Godson’s inability to find work is : Maybe she could Teach Him to do what She is doing on the Internet I.E. making money with Marketing, or whatever She does.

  • Joni201140

    Hey buddy I’ve really enjoyed reading up your post I’ve found them really interesting lawyer marketing

  • Seth is always an enjoyable read or interview. Thanks for posting, Ken!
    Andy
    Birmingham Mortgages

  • Briquetting Plant India

    I can’t look for a way to promote my photography on the internet But with stock you lose so much money. I’m now looking into designing some resources photography lcoal briquetting plantovers can use to help industry their work. Bringing customers to photography lovers, proofing resources on the internet and etc.

  • Carpet

    Seth is always an enjoyable read or interview. Thanks for posting.

    Carpet

  • Boom Gates Adelaide

    I agree that almost all of Seth Godin’s books are best sellers, and I like the honesty in all of his books.

    Boom Gates Adelaide

  • crystal chandelier

    Thanks a lot for the post and your kindness. very nice…………

    crystal chandelier

  • John

    Great read, thanks!

    Automatic Gates Adelaide

  • Great post Ken, Linchpin is still sat on my iPad Kindle App and I’ve just not got round to reading it, enjoyed the mp3 recording though a little fuzzy. Thanks again.

  • si imon

    Thank you for sharing this great gift with us.. You are very lucky to meet a person like him.. I love what he said that “if you want to do nothing it still has an impact to the world”.. “small actions make a difference.homes for sale Cornville AZ.

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