Who Is Ken McArthur?

Meet the man behind the curtain—the Oz of Internet marketing. Until now, Ken McArthur has been content to stay out of the limelight, quietly helping people like Sterling Valentine reach their potential. But, as Sterling pointed out to him in his challenge, Ken was limiting his reach by staying behind the scenes, restricting his ability to help the hundreds, even thousands of people who could benefit from his experience.

And that was just a damn shame.

Now it’s time to pull aside the curtain and bring Ken forward to share his wealth of knowledge and experience.

Ken has built his Internet marketing career on the philosophy that partnerships and collaboration build value for everyone. By creating websites and events that foster joint ventures and cooperative efforts, he has probably brought more people together for profit and growth than any other marketer on the scene today.

Creator of Info Product Blueprint.

Sterling Valentine describes Info Product Blueprint as a “complete Internet Marketing Encyclopedia.”

Others who have previewed the package call it “an Internet Marketing University in a box.”

Maybe “university” is closer to the truth, because when you pop the flaps on this hefty carton, you’ll meet a faculty of 45 marketing “professors,” representing a full range of skills, experience, and specialties. If it’s related to info products, you’ll find it in this box.

But don’t let the imposing bulk of Info Product Blueprint intimidate you.

Ken didn’t stuff this package with junk content just to fill the box. He kept it lean. Yeah, it’s still a big box, but there’s not an ounce of fat anywhere.

That was one of the critical requirements when Ken set out to create Info Product Blueprint –:Comprehensive, but manageable. Ken needed to cover the entire info product process, but make it simple and easy to follow.

That included all phases of creating and preparing the product for market—from market research, product creation, and copywriting, to outsourcing and fulfillment.

Then there was the launch-building side—scheduling and tracking all phases of the launch, while generating buzz and attracting JV partners and affiliates.

At the same time, Ken continues to work on your business, putting in the foundation that will take you beyond your first info product and into a real, long-term, high-income business.

Tells You HOW To Do It

“Hi, This is Willie Crawford. I’m part of the Info Product Blueprint because I believe that my clients and friends need a comprehensive, step-by-step guide teaching them how to put together a quality info product that they can sell and make a lot of money. Too many of the products out there tell you what to do, but not HOW to do it. Info Product Blueprint fills that void nicely. I know that this product will set records… Don’t you miss out on this big opportunity. Go ahead and sign up now… you’ll thank me later!”

Willie Crawford

And despite the sheer volume of information Ken wanted to include, He knew he had to keep it practical and accessible. That’s why he set out to create a program flexible enough to accommodate different learning styles and levels of expertise.

Forget wading through hours of audio recordings to find that tiny nugget of wisdom. The combination of video and audio, easy-to-use workbook, and complete transcriptions lets you pick the method of learning that works best for you.

If you want to start at the beginning and watch every second of video, hang onto every syllable on the CDs, and devour every last word in the workbook—well, go ahead.

Likewise, if you’ve already put most of the pieces together, but need to fill in a few crucial gaps that are keeping you from reaching your goals, then take only what you need.

Want help finding the right niche with plenty of hungry prospects? You can get that help quickly and easily. What about the right way to build a list of proven buyers, the kind who will enthusiastically stuff your bank account to overflowing? You’ll find out how in minutes.

Ken’s team of experts organized Info Product Blueprint to deliver…


Info Product Blueprint

Creator & Host of the jvAlert Live! Events

From the beginning, jvAlert Live! has been like no other Internet marketing conference.

What started as an idea for a casual get-together of Internet marketing friends has grown into a dynamic event, combining top speakers, hot seats, and unparalleled networking opportunities. Above all is the spirit of collaboration that infuses every jvAlert Live!, leading to many lasting friendships and profitable partnerships.
Click the Play Button to See What’s Different

jvAlert Live!

jvAlert Live! has one of the highest repeat attendance rates of any marketing event. Ken is constantly amazed and humbled by how many people tell him that jvAlert Live! is the one event they never miss. In an industry overwhelmed by event choices, this is high praise, indeed.


Ken was the official mentor for Sterling Valentine as he took his launch from ZERO to over $100,000 in less than 8 days. Ken and Sterling documented the process as a “proof of concept” for Info Product Blueprint.

Ken has a mission, and that mission is to help as many people as possible earn a decent living on the Internet. In order to prove that he could mentor someone to the top-ranks of info product success, Ken needed a test case. And that was Sterling Valentine.

If you don’t know who Sterling Valentine is, he’s an Internet marketer who—with Ken’s help—went from ZERO to over $100,000 in sales in 92 days with his Joint Venture Formula info product.

And he made that $100,000 in sales ($101,153 to be precise) in about one week.

Owner and Co-Creator of jvAlert.com

jvAlert is a membership site that helps people create Internet marketing joint ventures with top-level marketers. jvAlert also produces the jvAlert “ Perpetual Learning Series” and jvAlert “Hot Seat” series which feature presentations from top-level marketers like Willie Crawford, Peter Twist, James Maduk, Gary Knuckles and Ramon Williamson, just to name a few!

FACTS: jvAlert members, with a combined base of over 5 MILLION subscribers, took jvAlert into the top 362 Sites on the Internet in it’s first day of pre- launch according to Alexa.com and it was selected for Alexa’s “Movers and Shakers” list of the top web sites on the Internet.

Owner and Co-Creator of AffiliateShowcase.com

Ken is also the owner of AffiliateShowcase.com, which he co-created with Jim Daniels of BizWeb2000.com. AffiliateShowcase is an affiliate program search engine that you can customize and fill with your own affiliate links.

AffiliateShowcase allows you to promote all of your affiliate programs from a single website and increase your commission from all of your affiliate programs. With over 42,000 websites currently in its network, AffiliateShowcase is exploding at an amazing rate.

FACTS: The AffiliateShowcase launch sold over a quarter MILLION dollars worth of membership in just the first six months. And according to Alexa.org, AffiliateShowcase has more traffic going to it than the Pentagon during the war and is consistently ranked in the top 2% of all sites on the Internet in terms of traffic.

And Creator of…

Ken also created the MBS Internet Resource Center (a great resource site for people wanting to do business on the Internet), the Marketing Thoughts Blog, the MBS Internet Research Center, (a site that allows over 300,000 members to earn cash filling out surveys), TrafficShowcase.com (an advertising system) and the PortalCube™ portal software system, (which powers many of his client sites and, of course, AffiliateShowcase) just to name a few projects!

[ Info Product Blueprint ] [ jvAlert Live! ] [ jvAlert ] [ Marketing Thoughts ] [ AffiliateShowcase ]

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